It takes an incredible visionary and leader to have manifested everything that Steve Jobs did in his life. His innate ability to understand the importance of the customer experience coupled with his passion for technology and product development are the cornerstone of Apple’s success. Steve said, “you have to start with the customer experience and work back to the technology. You can’t start with the technology and try to figure out where you’re going to sell it.” He valued learning from his mistakes. He said, “some mistakes will be made along the way, and that’s good, we’ll find the mistakes and we’ll fix them.” He was so passionate about his work that the term “Reality Distortion Field” was coined to describe his charisma and its effects on the developers working on the Mac project. Steve later said, “I’m convinced that the only thing that kept me going is that I loved what I did. You’ve got to find what you love. And that is as true for work as it is for your lovers. Your work is going to fill a large part of your life and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking and don’t settle. As with all matters of the heart, you’ll know when you find it.” We take solace from his words and will always remember the lessons he taught – he believed it, lived it, and continues to teach and inspire us with the legacy he has left. May you rest well and thank you, Steve Jobs.
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